About The Conference:

With the advent of social media in the world today is it any wonder then that both individuals and businesses are looking for ways to fully take advantage of it - keeping in mind that its capabilities are not entirely tapped yet and
still possesses huge potentials for future development.

Consider the fact that there are now well over 1,500 publicly traded companies and even more smaller firms that maintain an active blog, Twitter feed, Facebook fan
page, and YouTube channel. Facebook alone boasts additional 50 million new users worldwide last summer and Twitter is now valued at over $1 billion by investors.
With millions of people adopting social networking, businesses are keen to participate and are increasing their social media budgets accordingly.

For businesses, the social media also offers huge potential benefits from reduced costs and enhanced performance. To a certain extent, businesses have started to utilize social media for the purpose of marketing, building brand, engaging customers, and knowledge sharing. However, these practices are relatively new, and many other businesses are still groping in the dark when it comes to utilizing the social media for their benefit.

It is the aim of the ‘Asian Bloggers and Social Media’ conference to introduce and educate individuals and businesses on how to adopt and effectively take advantage of the social media. This event will introduce the concepts and tools of social media and how they can assists individuals and businesses to gain profit.